Improving Customer Engagement

A retail business was expanding online and found an increasing number of queries via forms and emails coming through. The company struggled to respond quickly to these customer queries, and customers were losing patience and going elsewhere.

The business used A.I. to create an instant messaging platform and deployed chatbots to address basic and common queries. Customers could get immediate answers to their queries about their orders, deliveries or returns.

A.I. made the business more accessible to users online, and the use of Natural Language Processing (NLP) techniques helped interpret words and data to offer quick, human-like solutions in a fraction of the time and cost.

With queries getting automatic responses, the staff now focused on building sales opportunities with better customer engagement.